“They may not be the most capable partner but I like the sales guy and the pitch deck was pretty. Let’s go with them. ”
- Senior Executive who won’t be involved day to day
Sound familiar?
When Amazon agency or partner selection decisions are driven by instinct or relationships, brands often end up disappointed. I bring structure, insight, and objectivity to help you find the Amazon partner that will actually deliver, all while saving you time and helping you negotiate the best possible deal.
Unfortunately, Amazon partner decisions often end up being a popularity contest. Instead of objectivity, decisions are made with emotion. Relationships and pretty slides don’t always translate into delivery on Amazon business objectives.
Fast forward a few months and the cracks start to show:
• The A-team you met disappears
• Service levels slip
• Communication gets choppy
• Results stall
Why? Because brands don’t always know what questions to ask and most pitches don’t reveal what it’s like to work with them day to day. That leads to subjective decisions that result in a mismatch.
After working on hundreds of pitches from inside Amazon agencies and solution providers and alongside global brands, I’ve learned how to spot the signals that matter. I know what’s real and what’s rehearsed.
If your last agency or partner experience fell short, it probably wasn’t just the partner.
It was the process.
If your current Amazon partner isn’t delivering, I’ll help you find one that will with objectivity, structure, and deep Amazon experience to help you move forward, without repeating past mistakes.
My Approach and Process
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Objective, end-to-end support
I handle the entire process, from preliminary assessment to support negotiations and partner transitions, so your team can stay focused on the business. The process is structured, efficient, and built to reduce risk. -
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Focused on long-term fit, not short-term flash
Every step is designed to help you choose an Amazon partner that delivers consistent value, aligns with your culture, and meets expectations beyond the pitch. -
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Built around your priorities and culture
I invest time upfront to understand your business, KPIs, internal dynamics, and team culture so the brief to potential partners reflects what truly matters and sets the stage for long-term alignment. -
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Assessments designed to reveal, not just request
I craft partner assessments that go beyond surface-level questions and uncover how each agency actually operates, communicates, and performs in real-world conditions. -
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Custom-fit Amazon partner shortlist
Drawing on extensive industry knowledge, I develop a curated list of Amazon agencies and partners tailored to your specific needs, ways of working, and performance expectations. -
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Guidance Through Negotiation and Transition
With deep experience managing hundreds of pitches, I bring an insider’s perspective to partner negotiations. I’ll help you secure a deal that aligns with your business priorities, avoids common pitfalls, and sets the right expectations from day one. Once a decision is made, I stay hands-on to ensure a smooth, confident transition to your new partner.
Ready to Learn More?
Email me at danny@silverstreamsc.com or set up a call using the button below.